Being a great Michigan Tech social media admin (SMA) involves balancing creativity and being strategic. If the role were an ice cream sundae, then getting to flex your creative muscles is the cherry ...

I’ve got a pet peeve about the terms metrics and KPIs (key performance indicators). Too many people use those terms interchangeably, and while it may seem like a small thing, it drives me a little ...

Business Intelligence vs Data Analytics vs Artificial Intelligence: What Are the Differences? Your email has been sent Defining the differences often poses a challenge to many people. This guide will ...

Google Analytics 4's new metrics can reveal more nuanced, time-dependent insights. While marketers have been working to update their Google Analytics accounts to the latest iteration, GA4, Google has ...

A monthly overview of things you need to know as an architect or aspiring architect. Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with ...

Now that we are getting toward the end of non-conference play, resumes continue to be built and start to get critiqued more. College basketball uses a lot more metrics compared to any other sport. It ...