Intense engagement doesn’t align with buy-and-hold behavior Making financial chores more engaging can be a great way to nudge us to stick to the drudgery of saving and budgeting. But when applied to ...
Call me immature, but I’m about a thousand times more likely to participate in activities that are good for me when they can be gamified. Even the simple pleasures of watching a number go up or ...
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Gamification Strategies For Fintech Apps: Boosting User Retention And Financial Wellness
In today’s competitive landscape, fintech apps, including mobile wallets, must innovate to attract and retain users. Gamification—integrating game-like elements into financial management—transforms ...
Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. It’s no surprise that industry research and ...
The UK financial regulator has expressed concerns over the gamification of trading apps, saying it is pushing consumers “towards more frequent or riskier trading”. On the back of an experiment with ...
Making financial chores more engaging can be a great way to nudge us to stick to the drudgery of saving and budgeting. But when applied to investing, apps that add an element of gamification can ...
Making financial chores more engaging can be a great way to nudge us to stick to the drudgery of saving and budgeting. But when applied to investing, apps that add an element of gamification can ...
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