The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

New sensor-packed Smart Bricks introduced at CES add color, sound, and interactivity to classic Lego builds, debuting with ...

The Force is strong in Las Vegas! LEGO and "Star Wars" light up the Sphere with the Death Star celebrating LEGO SMART Play.

LEGO fans, it’s time to get into the Halloween spirit with a fang-tastic offer. From October 21 to October 27, LEGO is treating shoppers to a free Halloween Pumpkin set when you make a qualifying ...