Ever wonder why some products fly off the shelves while others just gather dust? It’s all about product-market fit. In simple terms, it means making something people really want. When a product clicks ...

Finding product-market fit is akin to discovering a vein of gold in the startup world. It’s the moment a company’s product clicks with its target audience, fulfilling a need so effectively that it ...

Forbes contributors publish independent expert analyses and insights. David Henkin helps organizations and individuals innovate and grow. Gaining alignment between product offerings and market needs ...

What if the secret to your business’s success isn’t just about having a great product, but understanding exactly where you stand in the journey to product-market fit? Too often, entrepreneurs chase ...