IBM researchers have created the IBM Watson Tone Analyzer, a supercomputer application which can read a message and judge the tone conveyed in the message. This is the kind of task that a human can do ...

At the heart of William & Mary’s brand is the Sage, an archetype that defines the brand’s character and personality and shapes how we communicate, ensuring our messages feel grounded, authentic and ...

Companies have long been seeking ways to produce high-quality content at scale, and artificial intelligence (AI) has answered that call. In just a little under a year since ChatGPT was launched ...

In that context, I remember Leadership Material, by Diana Jones, which contains a wealth of insights, compelling stories, and examples taken directly from her coaching sessions with current business ...

Proof points demonstrate how the William & Mary story comes to life through measurable impact and real-world success. They ground our messaging in facts, outcomes and achievements that support our ...

In the digital age, effective client outreach is crucial for business success. Crafting the perfect message to engage clients requires a blend of personalization and automation. Android apps provide ...

How do you communicate with your customers when no-one is interested in buying? That, essentially, is the question which many B2B marketers have been wrestling with since lockdown arrived around the ...

Want to know who’s messaging you without even unlocking your phone? WhatsApp allows you to assign unique notification tones to contacts and groups, making it easier to distinguish between messages.

When your business doesn’t have the internal resources to create content, outsourcing can be a great way to fill the void. However, it's important that outsourced public- and consumer-facing content ...

WhatsApp alerts you to all incoming messages from your contacts and groups using the same notification sound. Even though this sound is distinctive enough to tell you when a notification is from ...