Opinions expressed by Entrepreneur contributors are their own. If you’re like most entrepreneurs, you’re always thinking about ways you can optimize your business to make more money, whether it’s ...

What Is Average Order Value? Average order value (AOV) in digital marketing a fundamental metric that quantifies the average monetary value of each customer order in an ecommerce store or retail ...

As marketing and operation costs continue to rise and customer loyalty evolves, finding ways to get more bang for your buck is essential to maintain healthy profit margins. Increasing your average ...

We're an online retailer and one of our investors constantly focuses on whether or not our average order value is increasing. I'm more concerned with total revenue growth. Should we do our best to ...

BigCommerce’s latest research report on fashion showed gross merchandise value increasing in the first half of the year versus the same period last year. The data, culled from the company’s retail ...

Average order value (AOV) isn't just a metric; it's a cornerstone of business growth. In e-commerce—an industry my agency helps with digital marketing—AOV measures the average amount of money a ...