The colors, patterns and textures in your product packaging affect a consumer’s purchase decision. The human brain reacts ...
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Packaging Gateway on MSN

Packaging as competitive advantage

Strategic packaging enables businesses to influence consumers, cut costs, build brand recognition and drive long-term ...
Packaging Gateway on MSN

Where packaging drives value

Packaging is a strategic tool that drives revenue, efficiency and brand value across physical and digital channels.
Admittedly, I was a packing cube hater. For the longest, I found them to be pointless and another item to take up much-needed space. My mother was in the army and passed down the packing skills she ...
At the onset of the coronavirus pandemic, leaders at Independent Packing Services Inc. had little time to debate whether the company would proceed with in-person operations during initial stay-at-home ...
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