Metadata remains a cornerstone of digital marketing in 2026, shaping how pages appear in search results and social media ...

This is my first article (of hopefully many) for Search Engine Watch focusing on some technical video SEO topics. Today we’ll look at the role of metadata in optimizing video for YouTube based upon my ...

Eeshita Grover of Cisco shares her thoughts on leveraging content through analytics, SEO, metadata and content governance. Eeshita Grover, director of marketing for Cisco, cares deeply about content.

SEO success is about more than just optimizations. Learn why specificity matters when setting SEO goals and explore the WOOP framework. Mastering SEO is not just about understanding which ...

Meta tags have been essential in communicating to Google what our webpages are about and how they should be displayed in the SERPs since the earliest days of SEO. Because even though Google has gotten ...

Page titles and meta descriptions aren’t the most exciting SEO tactics to focus on. However, truly optimized page titles and meta descriptions are rare. Focusing on the small details of your SEO ...

Opinions expressed by Entrepreneur contributors are their own. Within the constantly shifting guidelines for what does and doesn’t boost a website’s SEO, meta tags typically don’t garner much ...

What are the best practices when writing meta and product descriptions for an ecommerce site with thousands of products? Learn actionable tips from this edition of Ask an SEO. Ashley B. posted a ...