Transitioning from academic writing to web writing can be challenging, and we're here to help! Following are some tips you can use to help make sure users are getting the most from your online content ...

Join Carver County Library and the Loft Literary Center for an online seminar where you’ll learn about writing for the web. When you go to a company or organization website, you aren’t seeking the ...

Having excellent content isn’t of much use if users can't locate it by searching. While there are no guarantees when it comes to SEO, implementing the following best practices may result in better ...

In general, when we write, it's with the hope of being read. In the physical world, the barriers to getting published are relatively high, but on the Internet, it's within everyone's reach. Let's take ...

When writing content for a webpage, one rule should always be followed: make it easy for readers to understand. And to make that happen, it's necessary to make the text easy to read. After all, why ...

Editor’s note: What follows is an excerpt adapted from a new book, Academic Writing as if Readers Matter, out this month from Princeton University Press. Most academic writers want a wide audience for ...

The SEO landscape in 2025 demands more than just strong writing skills. You must write with both humans and machines in mind to succeed at writing for search engine optimization—crafting content ...

The first thing to know about writing for the web is that reading on the web is different. A website isn’t a book, brochure or filing cabinet — something you peruse, leaf through or rummage about in.

When people read copy on a computer screen, especially if they are browsing the web, they tend to skim rather than read more carefully, line for line and word for word, as they might if reading a ...

Web users are task oriented and in a hurry. They scan rather than read. Therefore, the best strategy for writing web content is to make it scanable. Most of what follows is based on this premise. A ...