Forbes contributors publish independent expert analyses and insights. William Arruda covers personal branding, leadership, and careers. Today’s world of work, marked by a diverse, multigenerational ...

When it comes to leadership, the days of identifying a proper leader by their title or their hierarchical position are long gone. Now, any leader who wants to be effective and impactful must be ...

The digital age has changed how consumers see brands — today, in addition to the product itself, there is an expectation that the organization delivering that service is authentic, transparent and ...